Digital Marketing Director – Financial Services – Michael Page International (UAE) Limited – Bahrain


The Digital Marketing Director will work closely with the CMO to lead digital marketing initiatives that attract and convert new clients, whilst servicing existing ones better. You will be responsible for planning, evolving and managing the overall digital strategy by building and maintaining a digital roadmap.

Client Details


A global leader in wealth strategy and investment opportunities. With offices in 5 countries and on 4 continents, their experienced team create partnerships with the world’s top-tier financial firms to provide advice, guidance, knowledge and successful investment strategies to key clients across the globe.

Description
Develop compelling and clear creative launch briefs that reflect the business, product and customer needsOwn the relationship between agency and IT,Manage and improve online content, considering SEO and Google AnalyticsAsses current digital acquisition performance and paid channels such as search, display and Social MediaOversee Social Media accountsDefine and track acquisition KPIs to ensure continuous improvement and effectiveness of digital platformsTechnological capability, engage with data analytics to assess and report performance

Profile

Your successful background in building digital campaigns for financial services, plus expert knowledge of modern digital tools and methods, will drive innovation for the marketing team.
Must have a minimum of 7 years’ experience in marketing planning and executionMust have prior experience in the financial services domainKnowledge of multiple marketing channels and techniques – especially digital, data and performanceUnderstanding of a range of digital media tools, including digital search engine optimization techniques, content management systems and analyticsUp to speed with the latest marketing practices, from performance marketing and demand generation, to social and influencer marketingPlanning and organizational skills to formulate long-term strategic plansProficient in digital, social, and print advertising formats and methodologies

Job Offer

In addition to a high-profile Digital Marketing Director remit, this role will pay an attractive salary and offer exceptional career growth.

Job Details

Posted Date: 2020-05-11
Job Location: Bahrain
Job Role: Accounting and Auditing
Company Industry: Financial Services
Monthly Salary: US $10,000

Preferred Candidate

Career Level: Management

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