Forum recommends setting up of ministries for media marketing

Communication forum also calls for social media channels and applications for children

Sharjah: Participants of the International Government Communication Forum (IGCF), which ended on Thursday in Sharjah, have recommended the establishment of ministries for media marketing to enable governments to facilitate communication with people.

They have also called for the setting up of digital platforms to support public engagement in national decision making; creation of social media channels and applications for children; and issuance of licences for practising the profession of government communication.

The recommendations were put forth at the closing ceremony of the seventh edition of IGCF, organised by the International Government Communication Centre (IGCC) on March 28 and 29 at Expo Centre Sharjah.

Attending the closing ceremony was Shaikh Sultan Bin Ahmad Al Qasimi, chairman of the Sharjah Media Council (SMC), and other senior officials and dignitaries.

Other recommendations include the announcement of a “government communication and media week” to spread awareness about the government communication sector and how to use modern technology in a way beneficial to them and society.

Participants also called for official bodies to start issuing licences to individuals who wish to practise government communication in cooperation with academic institutions, in addition to introducing government regulations that protect community members against any attempts to access their personal data or communication channels for illegal purposes.

During the closing ceremony, Shaikh Sultan Bin Ahmad honoured the forum’s speakers, partners, sponsors and supporters.

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